American model Hailey Bieber has been unveiled as the new face of DKNY, fronting its autumn 2025 campaign.

A spokesperson for the New York fashion brand commented 'We are excited to have Hailey as the global face of DKNY. Beyond the phenomenal success story, she has an aspirational yet relatable style that captures our brand ethos. Hailey gives off incredible energy through her attitude and style that captures the spirit of New York'.